Andrea Blieden has been appointed chief executive officer of beauty Lime Crime.   Blieden is an e-commerce pioneer, who began her career working in the trenches of several e-commerce platforms and start-ups in the early days of digitally-driven commerce. Her expertise allowed her to quickly climb the ladder to VP of brand and retail marketing at Kiehl's before leaving for The Body Shop in 2016. After spending one year as the VP of marketing, she was promoted to GM of the US and has held t...